Vestr
Vestr
Investment and development company
Client
«Vestr» — a young company that is engaged in the assessment of real estate, development of concepts and investment strategies, development and further management.
Task
Develop a logo that corresponds to the company’s concept today and with an eye toward the future. Do not tie the sign to specific directions of the company, but reflect its basic principles — growth and development. Emphasize reliability and professionalism.
Solution
After working through many options, we settled on the geometric figure “V” — this is the capital letter of the company name and at the same time an arrow reflecting growth. Due to the rounded corners, the sign looks friendly and dynamic.
50hours
Time to work on the logo and corporate pattern
4specialist
Participating in the project:
  • Art Director
  • designer
  • technical designer
  • project manager
> 15options
Created by our designers in the process of working on the project
Process
At the first stage, we developed and proposed
several options for a unique logo concept.
Option 1
Option 2
Option 3
Ilya Raskin
Project Manager
The customer liked two options from the first submission — We received comments on them and continued our work. As a result, after several iterations of edits, we got the final version that everyone liked.
Pattern
After agreeing on the logo, we began to develop the pattern. We presented several options and chose the final one.
Option 1
Option 2
variant pt2
Result
vestr-en